Built for Agents
Who Are Done
Playing Small.
Strata Group is one of Florida's fastest-growing real estate teams — 120 agents, 720 transactions, $250M+ in annual volume. We built the infrastructure most agents spend years trying to create alone. If you're ready to stop grinding in isolation and start building something real, this is your next move.
You Don't Have a Talent Problem.
You Have an Infrastructure Problem.
Most agents are capable of doing twice what they're currently doing. What holds them back isn't skill — it's the weight of running a business completely alone. No system. No support. No predictable lead flow. Just hustle with no ceiling in sight.
| ⚠ Going It Alone | ✓ With Strata Group |
|---|---|
| ⚠Building your own marketing from scratch — spending thousands before seeing a single return | ✓Marketing infrastructure built and running. You show up and execute, not build from zero. |
| ⚠Paying out of pocket for your own CRM, tools, and tech that may or may not work together | ✓Follow Up Boss CRM, custom home search app, and full tech stack — provided. No desk fees. |
| ⚠Spending 15+ hours a week on admin, coordination, and tasks that don't generate income | ✓Contract concierge and transaction coordinators handle the back-end. You stay in front of clients. |
| ⚠No consistent lead flow — every month starting from zero, chasing opportunities that may never come | ✓Structured opportunity infrastructure: Zillow Preferred, live transfers, ISAs, PPC, Realtor.com & Fello. |
| ⚠No one to call when a negotiation goes sideways, a deal gets complicated, or you just need a real answer | ✓Daily leadership access, peer coaching, managing partner mentorship, and Strata Live sessions. |
| ⚠Figuring out scripts, contracts, and strategy alone — or paying for coaching that nobody holds you to | ✓20-module Strata University + weekly coaching structure built to close deals, not just motivate. |
Not Just Leads.
A Complete Opportunity Infrastructure.
We don't hand you a lead and wish you luck. We've built a system where opportunities are generated, qualified, and routed to you — so you show up to real conversations, not cold calls.
Real-time buyer tour requests routed directly to available Strata agents. A designation earned through performance — one of Florida's select Zillow Preferred teams.
Phone-ready buyers transferred live to agents the moment they engage. No cold follow-up required. The prospect is warm, qualified, and expecting your call.
Inside Sales Agents pre-qualify and warm up prospects before routing them to you. You spend your time on conversations ready to move — not chasing maybes.
Paid advertising across Google and digital channels driving inbound buyer and seller leads — team-funded campaigns at a scale solo agents can't match.
Additional Realtor.com lead pipeline — active buyers and sellers who are searching the MLS right now. Multiple channels, multiple opportunities, never starting from zero.
Fello generates seller opportunities — homeowners exploring their equity and options. A steady stream of listing conversations, not just buyer inquiries.
What's Your Strata Potential?
Most agents who join Strata don't just earn more — they earn more on less effort because the friction is removed. When you factor in what you're currently spending solo (CRM, marketing, TC, admin time), the math almost always favors the team. Drag the sliders and see for yourself.
*Based on Strata Group agent performance data. Individual results vary based on market, effort, and experience level.
Liked what you saw? Let's make it real.
Book a Call to Discuss Your Potential →A Training System That Actually
Teaches You to Close Deals.
Not motivational content. Not a one-time orientation. A structured, repeatable playbook that takes an agent from licensed to confident producer in their first 30 days — and keeps developing them for years after.
Strata University
20 structured modules you can complete in approximately a week. This is the full playbook — everything from how to set up your CRM on day one to exactly what happens at the closing table. No gaps. No "figure it out yourself."
- Follow Up Boss CRM
- Prospecting Systems
- Scripts & Objections
- Open House Strategy
- Buyer Consultations
- Pre-Approval Process
- Showing Homes
- Dotloop & Contracts
- Negotiation & Offers
- Transaction Walkthroughs
- Closing Day Process
- Custom Home Search App
Weekly Coaching Structure
Coaching at Strata isn't an annual review or a quarterly check-in. It's built into your week, every single week.
- Mon · Tue · Thu · Fri Daily Huddles — accountability, market updates, and momentum to start each day sharp and focused.
- Tue & Thu Role Play + Situational Masterminds — practice the conversations that close deals before they happen in real life.
- Wednesday In-Person Sales Meeting + Tactical Coaching — designed to move pipelines, not just talk about them.
- Always On Managing partner mentorship, pipeline reviews, and negotiation support — available whenever you need them.
Every Tuesday and Thursday, Strata runs a 2-hour open virtual room where agents — new and veteran — can drop in and get real-time answers from leadership and top producers. No appointment needed. No waiting. Just answers when you actually need them. This is the difference between having a team and having a lifeline.
120 Agents. 20 Support Staff.
You are not on your own. Behind every Strata agent is a support infrastructure designed to remove friction and keep you focused on what generates income.
A Team That Operates Like a Family.
And Competes Like Champions.
We don't believe in a culture where agents fight over scraps. We operate from abundance — and that means when you grow, the whole team grows. These aren't motivational posters. They're the way we actually show up every day.
Internal competitions with prizes up to $10,000 — because performance deserves recognition, not just a trophy that collects dust.
Flexible structure — work from the office, the field, or both. Results are what matter. Rigid schedules are not how we operate.
Monthly market events, an annual awards banquet, and a team that actually celebrates wins together — not just sends a group text.
Boys & Girls Club, Blessings in a Backpack, and local humane societies — because how you serve outside of work defines who you are inside it.
Don't Take Our Word for It.
These are real people who were exactly where you are right now — unsure, curious, maybe a little skeptical. Here's what happened when they took the call.
When I joined Strata I was provided all of the tools and resources I didn't get anywhere else. It's amazing to get into a team that actually is like family and operates with that concept. I've really appreciated the support and being able to reach out not only to peers, but leadership to get any of my questions answered. I was able to close over 22 deals my first year.
I came to Strata without a real plan — just a license and a drive to figure it out. In my first 30 days, I closed 3 transactions. The systems were already built. I just had to work the process. For the first time in my career, I wasn't starting from zero every month.
Before Strata, I was working at Walmart and DoorDash to pay the bills. I didn't believe a career in real estate was possible for someone like me. Strata gave me not just the training, but the belief and the infrastructure to actually do it. I became a homeowner. I became a million-dollar producer. I became someone I didn't know I could be.
We're Building Across Florida.
We're not a local team with local limitations. We're building a statewide platform with enterprise infrastructure. If you're in one of these markets — or want to help us plant a flag in yours — we want to talk.
Answers Before the Call.
We believe in being straightforward. Here are the questions agents ask most often — answered honestly.
Lead distribution is based on responsiveness, availability, and production activity. Our ISA team pre-qualifies and warms up prospects before routing them — so you're not receiving a name and a number, you're receiving a conversation that's ready to move. Multiple channels feed the pipeline: Zillow Preferred, live transfers, PPC, Realtor.com, and Fello. Agents who engage consistently receive consistent opportunities.
Your first 30 days are mapped before you ever start. Week 1: your CRM is configured, your support team is introduced, and you get a full walkthrough of every tool available to you. Week 2: deep training inside Strata University — 20 modules covering prospecting through closing. Week 3: you're running a live pipeline with coaching support. By Day 30, you have a clear 90-day business plan and know where your next 10 deals are coming from. We don't leave anything to chance.
This is the right question. When you factor in what solo agents currently pay — CRM, marketing, transaction coordination, tools, and the 15+ hours per week of admin that doesn't generate income — most agents net more with Strata than they do alone. Add the increase in transaction volume that comes from structured lead flow and coaching, and the math becomes clear. Use the calculator above to run your own numbers, then book a call and we'll walk through your specific situation honestly.
No. There is no desk fee at Strata. Traditional brokerages charge you to sit at a desk and leave you to figure out everything else alone. We don't do that. You receive full team infrastructure — technology, lead flow, training, support staff — without an additional fee layered on top of your split. You pay for performance. You don't pay to exist on the roster.
Follow Up Boss CRM — fully configured and ready on Day 1. A custom Strata-branded home search app for your clients. Dotloop for digital contract management. Access to all team marketing tools and templates. No setup fees. No technology charges passed to you. Your tech stack is built and waiting when you arrive.
We work with agents at multiple stages of their career, including those building toward full-time. What we look for isn't a specific schedule — it's genuine commitment to growth, engagement with the coaching structure, and a real effort to build something. If you're in a transition phase, let's have an honest conversation about what that looks like and whether the fit makes sense for both sides.
Results vary by market, effort, and experience — but the infrastructure at Strata dramatically shortens the timeline. Davis Sims closed 3 transactions in his first month. Tom Tucker closed 22 deals in his first year. With a live pipeline from day one, Strata University, and weekly coaching, new agents here consistently close their first deals faster than agents starting from scratch at traditional brokerages.
We're building a high-performance platform, not a holding place for inactive licenses. We expect agents who are engaged, coachable, and genuinely committed to growing their business. We're not here to pressure you — we're here to support you in becoming the agent you're capable of being. If you're serious about your career, we'll give you everything you need to succeed. Let's have that conversation on a discovery call.
One Conversation
Can Change
Your Entire Career.
We're not asking you to make a decision today. We're asking you to have a real conversation — no scripts, no pressure, just an honest look at what Strata offers and whether it's the right fit for where you want to go.
We'll walk you through Strata University, show you what your first 30 days look like, and answer every question without pressure. This is where your real career starts.
Book My Call →You've built something. Now let's talk about building it bigger — with infrastructure, consistent opportunity, and a team that operates at the level you're ready for.
Book My Discovery Call →Not ready for a call yet? Enter your info below and we'll send you a full breakdown of our comp structure, what we provide, and where we're headed — no pressure, no spam.